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Alumnus Profile - Higher Education
American University of Paris
The top-ranked American style liberal arts university promotes its alumni to prospective students.
American University of Paris
The top-ranked American style liberal arts university promotes its alumni to prospective students.
Web Copy - Business Services Consultant
The client refreshed their website with more concise information that reflected the owner's friendly, helpful, voice and drive potential customers to take action and reach out more directly.
The client refreshed their website with more concise information that reflected the owner's friendly, helpful, voice and drive potential customers to take action and reach out more directly.
Marketing Copy - Performing Arts
Baltimore Symphony Orchestra
The client announced their new season with an extensive print brochure. The performances offered spanned a range of genres, and this copy was designed to attract the specific audience for each one. (see below)
Baltimore Symphony Orchestra
The client announced their new season with an extensive print brochure. The performances offered spanned a range of genres, and this copy was designed to attract the specific audience for each one. (see below)
Proposal Writing - Performing Arts
New York Philharmonic
During the pandemic, one of the world's leading orchestras was faced with the daunting task of continuing to raise funding while performances were cancelled for the foreseeable future. The goal of this proposal was to increase the level of performance funding from a major arts foundation by emphasizing the Orchestra's past accomplishments in a particular program, which elevated women composers, and by positioning the Orchestra as a community-focused anchor despite the health crisis. The proposal was successful in increasing funding by 30%, the requested amount. (see below)
New York Philharmonic
During the pandemic, one of the world's leading orchestras was faced with the daunting task of continuing to raise funding while performances were cancelled for the foreseeable future. The goal of this proposal was to increase the level of performance funding from a major arts foundation by emphasizing the Orchestra's past accomplishments in a particular program, which elevated women composers, and by positioning the Orchestra as a community-focused anchor despite the health crisis. The proposal was successful in increasing funding by 30%, the requested amount. (see below)
Donor Communications - Performing Arts
Baltimore Symphony Orchestra
The client introduced their new season with a letter to subscribers from the President and CEO. The goal of this copy was to generate enthusiasm for the performances and for the organization's 100th Anniversary, an important historical moment. (see below)
Baltimore Symphony Orchestra
The client introduced their new season with a letter to subscribers from the President and CEO. The goal of this copy was to generate enthusiasm for the performances and for the organization's 100th Anniversary, an important historical moment. (see below)
Donor Communications - Climate and Energy
This energy nonprofit needed to thank one of the world's most prominent climate action advocates for giving a talk at their event. The goals were was to speak to the content of the talk, promote the organization, and open the door to future collaboration. (see below)
This energy nonprofit needed to thank one of the world's most prominent climate action advocates for giving a talk at their event. The goals were was to speak to the content of the talk, promote the organization, and open the door to future collaboration. (see below)